Projects, collabs and pop-up stores

Dedicated product lines, points of sale and pop-up stores. Together with brands and companies.

VielfaltWerk develops new products and retail collaborations with brands and companies. We connect different ideas with social value creation in Switzerland.

A giant, rainbow-coloured bubble floats over a meadow in front of tall trees.

ZauberSeife · The cult Swiss brand for giant soap bubbles

2026, taken over by VielfaltWerk.

In 2010, Lilo was tinkering in her garage in Winterthur. Night after night, mixture after mixture. Then the first giant bubble rose into the sky, and ZauberSeife was born. The recipe is still a secret today.

Beech sticks, cords and bubble mixture are made to work together. So bubbles several metres long float over the garden, the children's party or the company event. Children are amazed. Grown-ups too.

In 2018, production moved to a social workshop in Winterthur, and in 2026 VielfaltWerk took over ZauberSeife. Together with IWZ AG, the slightly different workshop in the Zurich Unterland, we are setting up production anew: sewing the cords and fitting them to the beech sticks, filling, labelling, shipping.

To the ZauberSeife giant bubbles · zauberseife.ch

In the range

ZauberSeife in the shop

Aluminium nine men's morris from the side, ten gold-look pegs and ten black pegs on the board.

Nine men's morris · The classic in pocket size

2026, developed further by VielfaltWerk.

The aluminium nine men's morris has been part of our range for a while. Small, sturdy, fits in any bag. We wanted to make it even better, so we developed it further.

Now ten gold-look pegs face ten black ones, easy to tell apart at a glance, even for anyone who struggles to distinguish colours. The board is just 8 instead of 12 millimetres thick, with rounded edges and four rubber feet. A fabric pouch holds the pegs.

We make it together with HPV Uzwil-Flawil, with people who bring strengths, passions and know-how. Both names are engraved on the back. You can only get it from us.

To the aluminium nine men's morris · Gold & black

New in the shop

The nine men's morris in the shop

donLUVO

donLUVO & VielfaltWerk

A joint jewellery collection for men.

While surfing and watching sunsets at Padang Padang Beach in Uluwatu, Päde, founder of donLUVO, and Felix realised that they share more than the urge for freedom and a love of nature and life. Both work on projects of their own, enjoy trying new things and want to make a positive difference.

That is how the idea for a joint jewellery collection for men came about. donLUVO brings design, style and a closeness to nature. VielfaltWerk brings the link to socially sustainable value creation. Today we are working on urban men's jewellery, shaped by freedom, nature and social craftsmanship. Designed by donLUVO. Crafted with purpose by VielfaltWerk.

Coming around winter 2026

Felix in the car with donLUVO's first sample necklace, with the lettering “First Prototype”.
The first prototype, made by VielfaltWerk with the Balm foundation.
KidsKantine Bülach

KidsKantine Bülach & VielfaltWerk

Where children play with our products.

With KidsKantine, a family café and community space is taking shape at Glasi Bülach. While adults have a coffee and linger, children can play under supervision and discover new things.

Priscila, the founder of KidsKantine, and Felix know each other from their school days in Klingnau. Almost 30 years later, their paths crossed again. It quickly became clear that the two projects fit together.

Selected children's games from VielfaltWerk are becoming part of KidsKantine. Children can try them out on site, and families can buy them too. The result is a small VielfaltWerk concept store with games from Swiss social workshops. A place for families. And for products with meaning.

At KidsKantine: “Wunder” new baby card, wooden helicopter, Igeli counting game, “Gugus” new baby card, wooden animal set, wooden tractor, animal set to paint, MelodieStern soft toy. See the category for children

Coming around autumn 2026

Our range at KidsKantine

vomFASS Rapperswil

vomFASS Rapperswil & VielfaltWerk

A metal rose for personal gourmet gifts.

In its shop, vomFASS Rapperswil delights customers with high-quality gourmet products. The team focuses on sustainability and regional origin. We quickly realised that our socially made metal rose is a perfect match.

The small decorative rose is now available in this lovely shop, for example combined with a fine bottle of whisky, rum or gin. Enjoyment and Swiss social craftsmanship come together as a special gift. In the heart of the town of roses, our rose has found its place.

See the decorative rose made from recycled material

In the range

The decorative rose at vomFASS

A beech wood chopping board seen from above. At the bottom right, a drawn crab and three lines of handwriting are engraved, each marked with a fine frame.

GravurChlütteri & VielfaltWerk

Your personal story engraved on offcut wood.

Manu, better known as GravurChlütteri, discovered our socially made chopping boards. This grew into a collaboration, and a joint product line is now taking shape.

Customers can bring handwritten family recipes, love letters, children's drawings or other personal stories and memories back to life. The original is engraved on a ZeroWaste chopping board made from Swiss beech offcuts by apprentices with disabilities. What matters to you takes on a new form.

Coming around autumn 2026

  • A handwritten card on a wooden table. Only the two parts that went onto the board are in focus: a drawn crab and a handwritten sentence. Everything else is unrecognisable.
    Before: a customer's card. Only the two parts that went into the wood are in focus, everything else stays private.
  • Close-up of a beech wood chopping board with the engraved drawing and the engraved sentence from the card.
    After: the same drawing, the same sentence, engraved exactly as they were into the beech wood.

Two things moved from the card into the wood.

  • Detail of the card: a crab drawn in ballpoint pen in the stamp corner.
    The same crab, engraved in the light beech wood.
    The crab. On the card on the left, in the wood on the right.
  • The handwritten sentence on the card, three lines.
    The same sentence in the wood, the same three lines, the same line breaks.
    The sentence. Handwritten at the top, engraved at the bottom. The same, line for line.

Projects in a society that celebrates diversity.

Past pop-up stores

VielfaltWerk has already run pop-up stores in various places.

  • The pop-up store premises in Zurich Wiedikon seen from outside

    November and December 2025

    Pop-up store in Zurich Wiedikon

    At KreativWerkstatt Zürich, visitors could discover selected VielfaltWerk products first-hand, get advice and shop on site. This open space for art, design and craft was a particularly good fit for VielfaltWerk. Different talents, creative ideas and socially made products came together in the middle of Zurich.

  • VielfaltWerk pop-up store in the post office in Rüti

    September and October 2025

    Pop-up stores at the post offices in Rüti and Uster

    At the post offices in Rüti and Uster, VielfaltWerk presented a selection of socially made gifts. Customers could discover and buy the products on the spot.

What we bring together

Good collaborations happen when both sides contribute something and different strengths come together. Depending on the project, we combine products, ideas, expertise, social production and suitable sales channels.

VielfaltWerk

What we contribute

  • A curated product range
  • Product and range development
  • Setting up social supply chains
  • Marketing, sales and logistics

Our partners

What our partners contribute

  • Their own products, product ideas, collections
  • Design, expertise, skills
  • Suitable places to sell, existing customers
  • Brand, network, community

An exciting project idea?

Tell me about it. Ideally with two or three sentences on what you would contribute and what you have in mind.

Share your project idea

Felix Bircher 076 416 71 75 info@vielfaltwerk.ch